Asia Tech Wire (Feb 27) -- Chinese smartphone maker OPPO announced on Monday that it will launch a full-scale effort in the AI field.

OPPO revealed the plan at Mobile World Congress (MWC) 2024 in Barcelona, bringing several of its latest innovative products and technologies to the show.

During MWC 2024, OPPO introduced the OPPO Air Glass 3, a prototype set of augmented reality (AR) glasses with a voice assistant, which combines ultra-light weight with a full-color display.

OPPO also announced that in the second quarter of this year, it will introduce a range of generative AI features, including AI elimination, to the global OPPO Reno11 series and OPPO Find N3.

In the future, the generative AI features will cover more global OPPO products including the next generation of Reno phones, the company said.