JD.com responds to the Zhenhu price controversy: offering 5 billion yuan in subsidies and generous rewards for new car owners

2025-08-04 17:20:42

JD Auto Care announced on social media that, in accordance with court requirements, it has ceased using marketing content related to the "Zhenhu Price" slogan. A representative responded, "We regret that competitors believe 'Zhenhu Price' has influenced them, but 'Zhenhu Price' is just a name. JD Auto Care will launch a 5 billion yuan car maintenance subsidy campaign and is soliciting new names online. Participating users have the chance to win the right to use a car."

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