Image Source: Rueters

Asian Tech Press (SEP 07) -- Singaporean e-commerce giant Shopee is going to launch in Poland this fall, officially entering the European market. The domain name "Shopee.pl "has been purchased, and after-sales service staff for Polish-speaking users is being recruited, according to Reuters

Shopee will waive sales commissions for the first six months of a seller's account, and sellers will also have access to all the features of its sales management and analytics tools. Shopee will also offer free shipping to buyers for the first six months after the launch of the Polish site. Its internal statement document said: "Regardless of the size of the order, either by choosing a parcel locker or courier, sellers and customers are not required to pay for the delivery of goods."

In addition, Shopee will offer Polish sellers a 250 PLN voucher, which will be given to sellers who have posted at least 30 discounted items and will provide a 10% discount on at least 5% of these items. This promotion will run from October 2021 to March 2022.

Under Sea Ltd, Shopee is one of the largest e-commerce platforms in the world. Headquartered in Singapore, Shopee had expanded its reach to SEA, LATAM, and Taiwan. After its launch in Poland, the company is expected to expand its business in Europe.

Although Shopee faces strong rivals such as Allegro and Amazon in terms of its market position in Poland, it has considerable experience in e-commerce. Currently, Shopee has signed cooperation agreements with DPD and InPost Express.