Xiyin and Temu informed US consumers of price increase from April 25: tariff changes lead to higher operating costs
Affected by the US tariff policy, two well-known e-commerce platforms are about to adjust prices in the United States. Recently, clothing e-commerce platform SHEIN and Pinduoduo's cross-border e-commerce platform Temu issued a notice on their official website stating that due to recent changes in global trade rules and tariffs, operating expenses have increased. In order not to reduce quality, price adjustments will be made from April 25, 2025. Before April 25, prices will remain unchanged. "Since we began serving American shoppers, our goal has been simple: to provide high-quality fashion products at affordable prices while making a positive impact on the communities we serve." Temu issued an almost identical notice, saying that its operating costs have risen, so it will increase prices starting next week. The company also added that before then, prices will remain unchanged. However, neither platform disclosed the details of the increase.