On July 22, Mr. Beast, a top overseas blogger, announced that he would start his first live show on a Chinese Internet platform in the United States, and it will be broadcasted exclusively on Kuaishou on July 26. Mr. Beast is known as the "world's number one Internet celebrity", with 410 million fans on YouTube and about 800 million fans on all platforms. Earlier, a source revealed that he plans to start a China tour in the second half of the year.