Asia Tech Wire (July 29) -- E-commerce penetration in Western European countries such as the UK, Germany and France has reached approximately 80%, much higher than the 55% in Eastern Europe, according to a new study by Exorigo Upos.

The study shows that the online shopping habits of Western European consumers have increased significantly over the past five years, with online sales growing at an annual rate of more than 25%, especially during COVID-19.