Asian Tech Press (July 24) -- Temu, a cross-border e-commerce platform owned by Chinese e-commerce giant Pinduoduo, has debuted in South Korea, accelerating its expansion in Asia.

Notably, Temu has embarked on its first Asian market, Japan, on 1 July, less than a month after it hit the Korean market.

Temu has continued its overseas expansion since the e-retailer first launched in the U.S. last September.

To date, Temu has entered 27 countries and regions, including Australia, Canada, Germany and the UK.